Stüssy Medals
2007
Client: Stüssy
| I think this is the greatest idea I’ve ever had. Set of T-Shirts designed for the spring 2007 collection from Stüssy. My idea was to make 4 T-Shirts with different amount of medals. The first one should only have 3 medals, the next one should have a bit more, and so on till the last one, which should be loaded with medals. Then the shirts should be priced according to that, so the first one should be quite cheap, and the last one should be ridiculously expensive. Too bad the marketing directors at Stüssy didn’t like the idea of a graphic designer messing around with the prices, so they dropped the concept and only used two of the shirts. The shirts should be available in the nearest Stüssy store, and on their website. |
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